Article by James Hill
10 Reasons Why Filmmakers Should Invest in Their DVD Packaging – Entertainment – Music
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You’re done shooting your films and are about to show it to various film festivals. Just when you’re about to say “whew”, your co-filmmaker asked you about your DVD packaging. Now you can think straight. You just want it to materialize and land on your doorstep because you have one thousand and one things to do. But it’s not the best time to get lazy. You’ve made it this far, it’s not wise to slack off in marketing and packaging your product.
A good-looking DVD packaging can do to you and your career. It can:
Adds Value to Your Product. Instead of putting a hundred more dollars for your posters, why don’t you use that amount to beautify your DVD packaging? That way, your money is put directly to your product which will be given directly to the buyers. That means, the money you spend will be given to the buyers and not to the posters and other marketing collaterals.
Helps Create Your Brand. You may ask: What brand? Well, the brand is you- the filmmaker. You are the filmmaker and how you make your film, package yourself, and package your product constitutes your brand. Tim Burton has a brand. Kubrick has a brand. James Cameron has a brand. Yes, because they are auteur and also because they’ve created an image in our heads that when we hear their names, we automatically associate them with certain things. Use your DVD packaging to establish your brand.
Might Convince People to Buy Your DVD. Well, if your product LOOKS good, there’s a bigger chance people would buy it. Simple as that.
Makes People Talk. If your DVD packaging is remarkable, people will talk about it. The kid who happens to pass by the video store and see your awesome DVD packaging would tell his brother about it. The brother would google your movie to see what his brother is talking about. He will like it, of course and share the link to his facebook, and probably even buy it the next day. You get the picture.
Makes Important People Talk. If you want publicity, then you absolutely have to make a good-looking CD packaging that journalists and bloggers would be interested in. You have to give them something worth talking about aside from your film. They will absolutely love to feature your DVD packaging because it has pictures. Posters won’t give you the same advantage.
Won’t Ruin Your Bank Account. So you automatically shoo away the idea of having a creative DVD packaging because you automatically think it’s costly to make. Give it a chance. Talk to your DVD manufacturer or packaging designer about your budget and let them come up with cheap options. It’s not that expensive as you think. You can even include freebies that do not cost more than a dollar.
Looks Good on Your Website. No matter how you beautify your website, nothing beats really good products. Your fans (and soon to be fans) want to know what you’ve got. Aside from the fluff, they want to see the real thing- your DVD. Giving them a really awesome DVD packaging will surely impress them.
Looks Good on Your Facebook Wall. This is basically like the website except that we’re talking about social networks. Having a good-looking DVD packaging will make your Facebook, Twitter, and Pinterest more interesting.
Makes People Love You For Adding an Extra to Make Your Product Extra Special. People will see your efforts. They would know if you’re trying your best to produce something good or you’re just making something for the sake of getting things done- especially if it’s your first feature. Impress them all the way.
Gives You the Satisfaction That You’re Selling Something of Great Value. Nothing beats the feeling of satisfaction brought about by the fact that you’ve given it your best. It’s like having a badge pinned on your suit (or shirt) every single day. And I believe this is the best reason for having a remarkable DVD packaging.
Unified Manufacturing is a custom CD/DVD Manufacturing facility based on both sides of the US. Our clients range from indie artists to big-time musicians and filmmakers. We are known for custom CD/DVD packaging and promotional materials. If you need a instant quote on a project now or something you are thinking of in the future, e-mail our project manager directly at firstname.lastname@example.org
About the Author
Unified Manufacturing is a custom CD/DVD Manufacturing facility based on both sides of the US. Our clients range from indie artists to big-time musicians and filmmakers. We are known for custom http://www.unifiedmanufacturing.com/services/custom-packaging/” title = “CD Packaging, DVD Packaging, USB flash drives”> CD/DVD packaging , and promotional materials. If you need a instant quote on a project now or something you are thinking of in the future, e-mail our project manager directly at email@example.com
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