Article by Pamela Hewitt
Calling all of the best and the brightest aspiring filmmakers. The Ford Motor Company’s luxury brand, Lincoln, and the NBA legend, Earvin “Magic” Johnson” are calling you. All you need to do is “Define Lincoln Luxury” and you will be winning a 2006 Lincoln Zephyr.
This challenge is in part of Lincoln’s presenting the American Black Film Festival (ABFF) for the seventh year in a row. The American Black Film Festival is held annually. It serves as a channel for film aficionados to show off their stuff, gather together, and be amazed at the various pieces of creativity. Oftentimes, this festival is held for five days. There are premieres, networking, panel discussions, workshops, and competitive film showcase.
Lincoln is sponsoring this year’s American Black Film Festival. As part of that, the brand is introducing its “Define Lincoln Luxury” contest. Aside from the 2006 Lincoln Zephyr, the prize also includes a whopping $ 10,000 prize money.
Tom Grill, the brand manager for Lincoln, states, “We are proud of our long history with the American Black Film Festival and Film Life which reinforces our support of the independent filmmaking community as it reaches higher to bring its unique voice to a wider audience. ABFF provides an outstanding platform to showcase the many innovative and original perspectives of the Black experience.”
Since 2003, Lincoln and Earvin “Magic” Johnson have both been working together as partners. They have collaborated in various activities in events. There have been television commercials, charity events, and other sports appearances. The most recent is the world debut of the brand new 2007 Lincoln Navigator and Navigator L at the Chicago Auto Show. And at present, they are going to embark on the “Define Lincoln Luxury” competition together. Again.
To win the prize, aspiring filmmakers must have created an original commercial that articulates their own interpretation of Lincoln luxury. This commercial should be around 30 seconds to a minute long. And of course, there must be a feature of at least one shot of a Lincoln vehicle.
Lincoln luxury could also be seen through the various Lincoln Versailles parts and other Lincoln parts that Lincoln Parts and Car Parts offer. The parts are absolutely the lowest prices and yet they assist in keeping Lincoln vehicles maintain their claim to luxury.
Pamela Hewitt is marketing consultant of a successful auto body shop in Philadelphia, Pennsylvania. This 39 year old is also a prolific writer, contributing automotive related articles to various publications. She is also an offroad enthusiast.
Both filmmakers talk with “metromix” on CLTV host Marcus Leshock about their new films being screened at the Black Harvest Film Festival. Remember to support local indepedent film – wherever you live! You can learn more about the Black Harvest Film Fest at the Gene Siskel Film Center at www.siskelfilmcenter.org. And watch more stories like this on “metromix” at 7, 8, 9, and midnight – only on CLTV! And at cltv.com/metromix!
Question by Nick L: Which is a better school for filmmakers, SAIC or Columbia college chicago?
I recently got accepted to the school of the art institute of chicago and Columbia college chicago, but have been anxiously bent between the two schools for filmmaking. I want to know which school has a better film program and will be beneficial to me in the long run? HELP!!!!!!!
Answer by PE2008
SAIC is a fine school, but you’re making a serious mistake studying film as a Major.
Very few “Film” graduates ever get a paying job in the Film Industry.
Give your answer to this question below!
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Video Rating: 4 / 5
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