ETIHAD “INSPIRATIONS” TELEVISION COMMERCIAL PROJECT – Etihad “Inspirations” Campaign – Global Brand TVC CLIENT – Etihad Airways (Peter Baumgartner, EVP Marketing and Product) AGENCY – E-GROUP (we are part of the TBWA network – but have been set-up as an independent boutique agency to purely handle Etihad) BRIEF – Communicate that our home Abu Dhabi is an intrinsic part of our brand DNA. And celebrate the inspirations we derive from our home, at the heart of Modern Arabia. WRITER – Martin Lever (ECD E-GROUP) ART DIRECTOR – Sachin Chitale PRODUCTION COMPANY – Bare Films UK DIRECTOR – Jim Weedon MEDIA AGENCY – OMD MEDIA PLANNER – Dennis Tuckwell EXPOSURE – International TV LENGTH – 90″, 60″ and 30″
Video Rating: 4 / 5
Interview with Bosnian band Defence. From the TV show “Kuhinja”, a weekly programme on the phenomena of contemporary culture, produced by pro.ba (www.pro.ba), a Sarajevo based independent TV, film and video production company. Broadcast Thursdays 22:30 CET on BHT1 (www.pbsbih.ba)
Video Rating: 4 / 5