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Home » Blog » The Elements of Modern Motion Graphics » Page 4

The Elements of Modern Motion Graphics

This is where all your flat graphics will come to life! Compositing software creates motion through the use of key frames and the program interpolates the in-betweens. A skilled motion graphics artist will use bitmap, vector and 3D graphics together to create attractive and effective animations. The most common consumer level compositing program is Adobe After Effects. In addition to their familiarity with the Adobe software, After Effects users also benefit from the ease of integration it offers with the bitmap and vector graphics of Photoshop and Illustrator, respectively.

A good motion graphics artist tries to accomplish one central idea: communicating effectively while retaining the viewer’s attention. Today’s audiences have a shorter attention span than ever, as well as a more refined and ever more savvy recognition of a good graphics treatment. A video

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