All of this helps us fulfill what is known as a self serve distribution platform which offers better economics to filmmakers than anything else in the industry. Now filmmakers are able to pocket much more of their profits than with film distribution.
Nobody has to lay out money in advance to replicate and produce 500 DVDs. On the other hand, if the film takes off and is selling like crazy, and is proven, it may be time to transition over to cd duplication and packaging, and warehousing of thousands of DVDs.
“We wanted to change things and make it much easier for great films, regardless of their initial commercial potential, to get a chance to develop and grow an audience,” said Joe Boutros, a product manager at B-side Entertainment.
With over thousands of independent films in competition