to the print size or number of colours that can be printed onto the product, then bespoke packaging is an ideal way to get a vibrant and colourful design to your clients. Many products are supplied in a standard box and a sleeve to fit over the top of the box is a perfect solution to get a four colour process design onto the product. This principle can be applied to the vast majority of product in the promotional products business.
Choose a brand to help increase the perceived value of the product. When a recipient is given an item, they are making assessments on the product immediately. How heavy is the item, what is it made from, how good is the personalisation on the product and it is a brand that they recognize? By purchasing a well known brand, the recipient’s perceived value is higher than a non brand product. There are many retail brands